Trial Churn Before Day 14 (Q2 2024 Zendesk Tickets): Blocked, No Corpus Supplied

Scope

Items received: 0. The request describes a CSV of 412 tickets tagged 'trial' with subject, body and plan columns. No file, pasted text or link came with the run.
Checked: the workspace has no input_files/, no references/ and no CSV, XLSX or JSON file. No source job was attached.
Items analysed: 0.
Period applied: April–June 2024. It could not be applied because there is no data.
Segment basis: self-serve vs. sales-assisted, to be taken from the plan column. It could not be applied.

Result

No themes, counts, quotes, contradictions or root causes are reported. The procedure treats the corpus as the only evidence and forbids inventing items, counts, quotes or IDs. Any ranked theme table produced now would be fabricated. Outside web research was also not used, because the brief rules it out.

What is needed to proceed

Re-run with one of the following:

The CSV attached to the job, or pasted text if it is small.
A link to the export that the team owns.

Useful but optional: a ticket ID, created date, and requester or account column, so the April–June filter and duplicate merging can be applied.

Planned analysis once data arrives

Codebook: code against the four supplied tags first: onboarding, pricing, performance, integrations. Write a one-line definition for each, then add emergent themes marked "(new)".
Segments: split by self-serve vs. sales-assisted from the plan column. Unassignable items go to "Unassigned".
Output: the standard ranked theme table, outliers, 5–8 follow-up tests, do-next actions and coverage note.
Day-14 caveat: a ticket CSV has no cancellation or usage data, so "churn before day 14" can only be inferred from ticket text. Tickets that say a user left or stopped are evidence of churn. Silent churners never appear in Zendesk. The findings would show what trial users complain about, not proof of why they left.

Do next (for the team to confirm)

Supply the export, and confirm which column holds the account type and the creation date.
Say whether a sales-assisted flag exists outside the plan column.

Coverage note

No files or links could be read, because none were provided.

Sources

No external sources used. No corpus was supplied.